How Promo Products Can Tell Your Brand's Story

Sep 11

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storytelli...

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Your Product Decorating Questions Answered

Aug 27

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether that...

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The Secrets to Attracting Ideal Customers

Aug 20

You put together the business plan, signed the lease, designed an informative website and…*crickets*.  It can be pretty discouraging when you put in the effort, but you’re not attra...

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Customer Experience + Branding: The Relationship Goals of Marketing

May 24

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be diffi...

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How to be an Empathetic Leader and Still Get the Job Done

May 03

Empathy is the ability to feel the same emotions felt by someone else. This trait allows you to feel pain for a friend whose going through a divorce, or excitement for a sister who was recently propos...

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5 Ways to Boost Employee Morale

Mar 28

When it comes to building a successful company culture, maintaining positive employee attitude is key. Not only are happy employees more productive, but your company is also more likely to attract and...

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16 Ways Color Affects Your Branding and Marketing

Mar 06

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your advanta...

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Imprint Everything: A Guide to Printing Methods

Feb 28

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple decor...

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How to Manage the Workload of a Leader

Sep 29, 2019

We all have a superstar in the office. They’re the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym ever...

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Graphic Design Terms Everyone Should Know

Sep 08, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can save...

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Advice for Getting the Most Out of a Business Trip

Aug 31, 2019

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of business ...

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6 Things You're Missing Out on by Not Using Promotional Products

Jul 27, 2019

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a pro...

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A Brief History of Matches

Jul 17, 2019

A Brief History of Matchbooks   The first successful friction match was invented in 1826 by John Walker, an English chemist and druggist – by accident. He had been very interested in tryi...

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4 Steps to #Winning Social Media

Feb 16, 2019

Social media is one of the fastest growing and ever-changing media platforms in existence. What began as an online community for the younger generations, now encompasses billions of people across the ...

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Graphic Design Terms Everyone Should Know

Feb 02, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save you f...

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Branding 101: Let’s Talk Logos

Oct 25, 2018

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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7 Ways to Instantly Make Your Website More User-Friendly

Oct 11, 2018

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips will...

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How to Juggle Work and Life Balance Like a Boss

Sep 26, 2018

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

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4 Ways to Improve Communication

Sep 05, 2018

Have you ever had this conversation before? Them: "How are you?" You: "Yes." Or have you ever been in a meeting and realized you zoned out halfway through? Or how about when you’re at the mo...

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Branding 101: What Makes a Brand Powerful

Aug 29, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, and t...

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How One Hour Can Determine Your Success

Jun 19, 2018

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ave...

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